Ecommerce marketing & content

Whatever your ecommerce channels, we help you maximize your results. Emplicit can deliver a comprehensive market strategy, and support it with execution across digital, social, and Amazon media, along with SEO and optimized content.

Integrated digital marketing for integrated selling

Whether you sell products across multiple websites and marketplaces or only sell on Amazon, you need to be thinking holistically across all channels. This is because consumers can conduct research on one channel and switch to another channel to price compare and then purchase. Emplicit is media agnostic – we don’t care where you advertise or where your customers convert, just as long as they convert. We support omnichannel marketing across all digital channels, to ensure you get the greatest return from your media budgets.

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Full-service ecommerce digital marketing

Marketing Strategy

Right target, right medium, & right message

Whatever your marketing objectives or budget, effective marketing all starts with a marketing strategy which aligns your marketing activity with your unique brand objectives. Emplicit’s rigorous marketing strategy development process defines the who, what, where, how, and how much.

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Amazon Marketing

Profitable marketing-generated sales, whatever the channel

Whether we’re leveraging the big 3 ad types on Amazon (Sponsored Products, Sponsored Brands, or Sponsored Display), or using wider on-Amazon and off-Amazon media to drive sales, you can be sure that we’ll increase traffic, increase your ROAS, and increase your conversions.

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SEO

Organic sales to build long-term brand success

SEO for search engines and SEO on Amazon are the same but different. We ensure that wherever they conduct their online research, consumers find your products, that your products match what they are searching for, and that the product pages contain the right information. We ensure you are found, build consumer trust and increase organic sales.

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Digital Marketing

Omnichannel ecommerce marketing focused on your bottom line

Emplicit’s digital marketing offering includes search engine marketing on Google, Bing, etc.; display advertising across Google’s Display Network, other DSPs and programmatic provides, plus direct buys; social media marketing across the major platforms (including social commerce); influencer and affiliate marketing; and email marketing, all under-pinned by detailed tracking and reporting.

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Social Media Marketing

Social media as a channel to influence purchase decisions

At Emplicit, we combine branding, content, and strategic distribution on relevant channels to turn social media into an ecommerce maximization platform. Social media is where consumers live online, and while we need to be careful in how we disrupt their ‘social time’, it provides an opportunity to engage, educate and drive purchase consideration, and even direct purchases.

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Product Photography

We help your product listings convert through inspiring photography

With limited space on your product listing and even more limited space in your on-Amazon ads, your product photography can make all the difference to clicks and conversions. We ensure your product images conform to Amazon’s strict photo guidelines, while showing shoppers what interests them in an engaging way. We also enhance your A+ content with the right lifestyle photography to increase returns.

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Content

Content that informs and converts, while being optimized for search

The content experts at Emplicit produce content for Amazon product listings, Amazon A+ content and storefront content, website content, social media content, and ad content. All of the content we produce is rigorously researched to created to maximize organic placement, build SEO, educate and engage customers, and, ultimately, increase conversions.

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Amazon’s Deal of the Day permanently increased sales

To accelerate growth we leveraged Amazon’s Deal of the Day to create a lasting 33% increase in sales.

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Ensuring success with a product strategy

Unsure of which products to take to market first? Our ecommerce and product strategy process ensures you launch the right product, to the right market, at the right price, with the right customer experience.

ECOMMERCE STRATEGY
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Take the next step in empowering your ecommerce